Verlo Mattress Factory Stores is the leader in the fast-growing retail sleep specialty market
Build your dreams in a niche $8 billion-a-year, recession-resistant retail industry.
Verlo Mattress Factory Stores is the leader in the fast-growing retail sleep specialty market. This thriving $8 billion-a-year industry is recession resistant and strongly linked to housing starts, which consistently experiences its own record growth. We have perfected a system for delivering competitively priced, top-quality sleep sets and sleep-related products, built-to-order for today's value-conscious consumer.
A Leader in the Sleep Specialty Market
Headquartered in Wisconsin, Verlo Mattress Factory Stores has developed and proven the premier retail model, with franchise locations across the country. Top-quality products, proven operating systems, and a strong brand identity drive our success. Franchise offerings are located in prime retail markets, carefully selected using proven location criteria.
A Fantastic Business to Own
You deliver competitively-priced, durable goods in a customer focused selling environment. Implementing our systems is easy with the comprehensive training provided at Verlo University. Prior experience in the retail mattress or furniture industries is not required. As a successful franchise owner, you'll implement our powerful, proven systems to lead your organization and dominate your chosen market.
Why Should You Consider a Verlo Mattress Factory Stores Franchise?
Thriving, recession-resistant industry with a long history of growth
Unique market niche that has experienced consistent growth over the past decade
Advanced, innovative, proprietary information technology systems
Industry Leader
Comprehensive training for you and your staff
Steady consumer demand for your products
Managed supply chain
Systems so strong they work in every size market, every demographic
Why Should You Consider Owning a Verlo Mattress Factory Stores Franchise?
Thriving, recession-resistant industry with a long history of growth
Unique market niche that has experienced consistent growth over the past decade
Advanced, innovative, proprietary information technology systems
Industry Leader
Comprehensive training for you and your staff
Steady consumer demand for your products
Managed supply chain
Systems so strong they work in every size market, every demographic
No Previous Experience is Necessary!
Deliver competitively-priced, durable goods in a customer focused selling environment. Implementing our systems is easy with the comprehensive training provided at Verlo University. Prior experience in the retail mattress or furniture industries is not required. As a successful franchise owner, you'll implement our powerful, proven systems to lead your organization and dominate your chosen market.
"Together, my husband Steve and I own two stores. I'd recommend Verlo Mattress Factory Stores to any family wanting to open its own franchise." - Kathy & Steve Peardon, Southeastern WI: 15+ years as Verlo franchisees
"I love what I do every day. When you know you've got a good product, and you can solve people's problems, and wow them, and amaze them - then you've got a customer for life. It's rewarding when customers return again and again." - Ray Westman, Southern WI: 10+ years as a Verlo franchisee
Steps to Ownership
Step 1:
Contact us by submittingthe request form below formore information.
Step 2:
Discuss the Verlo Franchise Opportunity with our Director of Franchise Development.
Step 3:
Submit a Franchise Application to our executive committee for consideration.
Step 4:
Decision Day at our corporate headquarters to meet our staff and tour our facility before joining our organiziation and signing a Franchise Agreement.
Year Established: 1958
Total Units Operating: 82
Cash Investment Required: $75,000
Total Investment Required: $163,000 - $196,000
Minimum Net Worth Required: $350,000
Franchise Fee: $30,000
Financial Assistance Offered: Yes
Training and Support: Ten days at Home Office, one week in-store support, ongoing support, seminars and sales training.